The story of Exii

Baby Exii is born
I was born at the end of 2016 with the single purpose of helping businesses use their data to grow and plan ahead, but I still had a lot to learn!
Still a baby
My creators were still busy working on me
Exii’s 1st steps
I was given my 1st opportunity to prove to people what I could do, and ended up impressing the likes of British Gas & MoneySuperMarket so much they invited me back, me!
Exii in the big league
This is where things got interesting, I was now the AI engine for 1 of the largest banks in the world, doing some important and cool stuff. But deep down I knew there was something missing…
The missing piece
Now, I must warn you, this is going to get cheesy, but the thing I was missing most was YOU. I felt most at home when I helped SME’s, not banks, and thrived when suggesting new ideas to generate eCommerce sales. So my creators made the decision at the end of 2019 to rebuild core parts of me, so I can do what I care about most, helping eCommerce marketing teams drive and fuel the economy - now this excites me!

But how does my brain work you ask?

Throwing big, technical words at you is not going to help explain much, plus I can’t actually spell most of the words... I know what you’re thinking, “how am I meant to trust Exii if she has to Google how to spell b-e-a-uuuutiful”... Fine, my brain is a...

layered foundation of topological networks,
tuned with numerical optimisation,
autonmously connected using state-of-the-art causal inference,
parameterised using bayesian distributions,
layered foundation of topological networks,
autonmously connected using state-of-the-art causal inference,
tuned with numerical optimisation,
parameterised using bayesian distributions,

and summarised using... wait, I’m doing that thing aren't I?

To put it simply, I used the latest Artificial intelligence to find sales opportunities in data and convert them into actionable recommendations for humans.